One of the most important things to remember when getting into ecommerce is that you’ll always be learning. Regardless of if you have little to no experience or if you’re a seasoned professional, having an open mind to always learning more about your professional field is essential if you want to find success. This is because the field of ecommerce is always changing, with new cultural trends and businesses affecting (and sometimes innovating) the ways people do ecommerce business.
However, it’s understandable if you feel intimidated by the large variety of different books out there. After all, the market for ecommerce book is quite vast, with a variety of different options that focus on specialties. This is why we’ve scoured the internet to provide you with a list of The 11 Best Ecommerce Books to Add to Your Reading list:
#1. The Complete Ecommerce Book: Design, Build and Maintain a Successful Web-Based Business by Janice Reynolds
If you want a comprehensive look on how to quickly get into ecommerce, you can’t do much better than this book. Janice Reynolds does a great job of highlighting the entire process of becoming familiar with the world of ecommerce!
#2. One-Click: Jeff Bezos and the Rise of Amazon.com by Richard Brandt
As one of the most successful and controversial companies in the world, Amazon has become incredibly popular and powerful over the past 20 years. This book follows the formation of the company and explains how they’ve remained being successful to this very day.
#3. In the Plex: How Google Thinks, Works and Shapes Our Lives by Steven Levy
Google is one of those companies that is almost impossible to avoid if you use the internet. After all, they control many different social media platforms and own the world’s most comprehensive search engine! This book talks about the complexity of Google and how the company has influenced internet culture.
#4. SEO 2018 Learn Search Engine Optimization with Smart Internet Marketing Strategy by Adam Clarke
If you want to learn more about Search Engine Optimization (SEO) and its ever-changing nature, this is the book for you!
#5. The Complete Guide to B2B Marketing by Kim Ann King
B2B marketing is an incredibly effective method for anyone looking to increase the impact of their online presence. This book tells you how to make it work for you!
#6. 50 Shades of Growth by Sid Bharath and Danny Halarewich
Don’t let the name fool you—this is a great and informative book on growth hacker marketing.
#7. The New Rules of Marketing and PR by David Meerman Scott
It’s no secret that marketing is something that never stops changing, but we’re glad David Meerman Scott has gone into excessive detail to explain why that is.
#8. Getting Everything You Can Out of All You’ve Got by Jay Abraham
This is a wonderful book that highlights just how important it is to reach out to customers and always try your hardest.
#9. Building a Story Brand: Clarify Your Messages So Customers Will Listen by Donald Miller
Building a brand is essential to anyone looking to excel at ecommerce. This is why we recommend you get this book, as it is a great guide to learning about which elements of brand-making are truly important and how you can have a competitive advantage over your peers. This book also covers all different types of marketing mediums, allowing you to not limit your brand’s reach to a single platform.
#10. Elon Musk: Tesla, SpaceX and the Quest for a Fantastic Future by Ashlee Vance
Sometimes the best books related to ecommerce are the ones about truly motivational stories. Elon Musk is one of the most interesting characters to pop out of the new age of marketing, bringing strategies that make him stand out among his peers. This book goes in-depth to analyze Musk’s methods and why he is currently one of the most interesting people in the world.
#11. Advanced Web Metrics with Google Analytics by Brian Clifton
Understanding how analytics work is incredibly important for any ecommerce business who wants to learn from their mistakes and target areas in which they can improve. This book sees Brian Clifton going into great detail on why this is important, giving you essential strategies to find success.
What did you think of our list? Are there any books you’re excited to read? What about any specific ecommerce techniques that you’re interested in? If you’re interested in one of the most innovative technologies that is currently changing the ecommerce world, we recommend you look into a magento extension. This extension is helpful for identifying which types of consumer features are most effective when introduced to the market.
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